consumer HIGH RISK Updated 2026-04-30

Build-A-Bear Workshop Recalls Heartwarming Hugs Bears Due to Risk of Serious Injury or Death from Choking Hazard to Children

Recalled Product

Build-A-Bear Workshop Heartwarming Hugs Bears

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Hazard / Issue

There has been one consumer report in the United Kingdom of the zipper slider detaching while in use, and no reports in the United States. No injuries have been reported.

Issued by

CPSC

Distribution: Nationwide (United States)
Sold at: Build-A-Bear Workshop stores and online at www.buildabear.com from January 2026 through March 2026 for about $48.
What to do: Consumers should immediately stop using the recalled Heartwarming Hugs Bear and return it to a local Build-A-Bear Workshop store to receive a refund in the form of original payment or a gift card for the original purchase price redeemable toward any available Make-Your-Own furry friend and any other available merchandise. If a consumer is unable to return their Heartwarming Hugs Bear to a local store, they can visit www.buildabear.com/recalls for more information or call Build-A-Bear to receive a free return shipping label to return the recalled bear and to receive a refund check in the form of original payment or in the form of a digital gift card to use on the firm's website.
View on CPSC.gov →

✅ What Should You Do?

  1. 1Stop using the product immediately.
  2. 2Return the product to the retailer for a full refund.
  3. 3Keep the product (do not throw it away) until you have received your remedy or refund confirmation.
  4. 4Report injuries to SaferProducts.gov.
View official government recall